In a world full of options, local businesses are in competition for the attention and dollars of people who could get products and services just about anywhere. How do we help our customers choose us over the place across town or online, or even choose us at all?
We believe that telling your story clearly will drive more attention and dollars in your direction. In this hour-long workshop, we will:
- Help you clarify your unique value in a way that customers find compelling.
- Give you a structure for thinking through how to position your products and services to get the best reception.
- Provide some ideas for some next steps you can apply in your business that will keep your story simple, consistent, and inspiring to this community.
Presented by Matt Thomas of L M Thomas Group